Among the Best Indian Ads, Fevicol ads have always been quirky and effective in communication of product promise. The product category is low involvement,...
India took lockdown measures to contain Coronavirus outbreak in the country. Since then, a lot of things have changed drastically – one of them being TV Viewership in India during Coronavirus Lockdown. Let’s look how TV Viewership numbers have shaped up so far in the lockdown period.
Brand Revitalization refers to the set of activities a brand undertakes to stay relevant in changing the environment. As a process of Brand Revitalization, these changes might be only restating the brand promise with more clarity OR by taking a completely new positioning altogether.
The Hamara Bajaj Ad is one of the most iconic ads in Indian advertising. The ad was released in 1989. The song of the track is still as catchy as it was in 1989. Courtesy: Bajaj Auto
A lot of marketing professionals are thinking to upgrade their skill sets are constantly looking to get themselves trained in the much-celebrated field of digital marketing. Keeping the hullabaloo around digital marketing aside, Let’s look at if these courses are worth the effort. Are digital marketing courses worth?