Among the Best Indian Ads, Fevicol ads have always been quirky and effective in communication of product promise. The product category is low involvement,...

The Hamara Bajaj Ad is one of the most iconic ads in Indian advertising. The ad was released in 1989. The song of the track is still as catchy as it was in 1989. Courtesy: Bajaj Auto

Over the last 5 years, Ariel India has continuously sparked conversations around the unequal division of domestic chores within households and urging more and...

Ariel has been unearthing the reality of inequality within households since 2015 with their award-winning movement #ShareTheLoad. Ariel Share the Load Campaign was started...