Q3 2023 Festive Quarter + ICC Men’s World Cup : May The Best Team Win

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As we enter an action-packed quarter of the year, hopes are high across industries. And there are all reasons to believe that this might be one of the best festive seasons in the past few years.

  1. Festive season contributes to 40% of annual sales for apparels, white goods, electronics. #Whirlpool #Havells #Voltas #Samsung
  2. This year festivites are coinciding with the World Cup. TV & Panel industry folks have geared up more than many teams participating in the World Cup 🙂 #Sony #Samsung
  3. e-Commerce folks expect GMV sales of 90K Cr during the festive season alone compared to 72K Cr in 2022 festive season. Probably, one of the reasons why they have a strategy to spread the traffic across days with a long build-up to the #BigBillion / Festive Sales. #Flipkart #Amazon #Myntra
  4. Passenger vehicles have already recorded an all-time high monthly sales (3.62 Lakh PV) in September 2023 and are set to hit new record sales in the festive months. #MarutiSuzuki #Hyundai #TataMotors #Mahindra #Kia
  5. Consumer ad spends are expected to jump 20-25% in H2 2023 Vs last year. #Zee #SonyEntertainment #Star

Only time will tell which brands make the most of these consumer sentiments.

May the best team win – be it the World Cup or the festive hustle

Wishing all colleagues a bumper season ahead.

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