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Arpit Srivastava – AI, Marketing, Business, Strategy Expert
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Arpit Srivastava
Brand, Product, Marketing Professional | Google Certified Digital Marketer | Visiting Faculty in Brand & Digital Marketing | Trainer
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Why Coca Cola dropped Salman Khan from Thums Up?
Arpit Srivastava
-
October 21, 2016
Coca Cola India has recently confirmed that the company has not renewed superstar Salman Khan's contract for their brand Thums Up. This move comes...
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Effective Communication Strategy in Rural Marketing – Indian Perspective
Arpit Srivastava
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October 20, 2016
There are different aspects to effective communication strategy in rural marketing which includes not only the communication message but also the language, media used,...
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What is CPRP in Advertising and Media Planning ?
Arpit Srivastava
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October 18, 2016
Media Planning is a wide area of study largely of which is untouched at any B-School or any training program. A whole world of...
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Bigg Boss TRP reveals that season 10 is really crucial
Arpit Srivastava
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October 16, 2016
Bigg Boss Season 10 starts airing tonight on Colors. The show has been an addiction for the audience over the years. With celebrity hosts...
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Postmen to Solve the Rural Distribution Challenge in India
Arpit Srivastava
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October 16, 2016
Rural markets have their own challenges. In a country like India, where the fortune is at the bottom of pyramid, its importance increases even...
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Flipkart Big Billion Day Sales Figures 2016
Arpit Srivastava
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October 11, 2016
Like every year it was once again online sales war during the festive season amongst the e commerce giants - Amazon, Flipkart & Snapdeal....
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