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India Mobile Landscape Study 2013

Excerpts & OpinionsArpit Srivastava -
India Mobile Landscape study finds that there are 14.32 crore internet users in country. There are 55.48 crore actual mobile users in the country and...
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Someone asked a marketer whether he is a proud Indian…

MarketingArpit Srivastava -
Finally its India's 67th independence day and unlike many individuals in office who see it as just another holiday, I see it as an...
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Ford Ecosport Recall – Denting PR after the ad fiasco

Excerpts & OpinionsArpit Srivastava -
Ford has recalled around 1000 vehicles of the much fan fared Ford Ecosport within two weeks of its launch. After the ad fiasco, an...
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Telegram 'STOPS' In India – Dots & Dashes Lose the Battle to Hashtags & Mentions

Mixed BagArpit Srivastava -
The History : Telegraphy systems operated in Europe from as early as 1792 in the form of semaphore lines, or optical telegraphs, that sent messages...
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Arpit Srivastava

Hi, I am Arpit. After working for more than 15 yrs across MNCs and Start Ups, here I share insights and opinion on Marketing, Brand, AI, Growth and Start Ups.

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