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Can AR games like Pokemon Go be the next big thing for marketers ?

Mixed BagArpit Srivastava -
The recent rage the augmented reality game Pokemon Go has generated has broken many records. On a daily basis the app is being used twice...
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ET Awards – Economic Times Corporate Excellence Awards 2015 – Winner Profiles

Mixed BagArpit Srivastava -
The Economic Times has been conducting awards across segments from the past few years. Be it the ET Young Leaders Award, ET B-School Leaders...
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O Bhaisaab : Sunday Flea Market Campaign by Shopclues

CampaignsArpit Srivastava -
The late entrant into the e-commerce space, Shopclues, is cutting the clutter with its humorous, catchy and highly engaging ads for its various online...
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GD Topic : Should Indian Government Implement GST (Goods & Services Tax) ?

Mixed BagArpit Srivastava -
Background of GST (Goods and Services Tax) GST was proposed in the Indian Parliament 17 years ago and has finally been implemented nationally. However economists...
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Arpit Srivastava

Hi, I am Arpit. After working for more than 15 yrs across MNCs and Start Ups, here I share insights and opinion on Marketing, Brand, AI, Growth and Start Ups.

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